The reverse cashback
Cash in advance via a digital gift card.
1: Take the product from the shelf to the cash register and scan the barcode
2: Scan the gift card QR code on your mobile
3: Your product will be free as the discount is processed immediately
Why this is easy for the shopper?
- no uploading photographs of the product or receipt required
- only a smartphone is needed
1: Take the product from the shelf to the cash register and scan the barcode
2: Scan the gift card QR code on your mobile
3: Your product will be free as the discount is processed immediately
Why this is easy for the shopper?
- no uploading photographs of the product or receipt required
- only a smartphone is needed
Example
Cashforward: the product-related gift card
in collaboration with
Example: Sprite Zero Sugar case at Plus Supermarkets
We have developed an initial case with the Plus Retail media team.
A pre-selected target group of Plus customers has received a message via the e-mail newsletter to pick up a free Sprite Zero Sugar in the store. Plus App users have the unique code automatically connected to the customer card QR in the app. They just have to scan their loyalty card to get the product for free. Other customers use the unique QR code from the email.
Customers collect the product from the shelf themselves and scan the unique QR code from the email or the customer card QR code in the Plus app at the checkout. Customers only pay the mandatory deposit. See the demo video.
Q1 2025 available in all 550 Plus Supermarkets.
Interested: contact the Plus Retail Media team or us!
A pre-selected target group of Plus customers has received a message via the e-mail newsletter to pick up a free Sprite Zero Sugar in the store. Plus App users have the unique code automatically connected to the customer card QR in the app. They just have to scan their loyalty card to get the product for free. Other customers use the unique QR code from the email.
Customers collect the product from the shelf themselves and scan the unique QR code from the email or the customer card QR code in the Plus app at the checkout. Customers only pay the mandatory deposit. See the demo video.
Q1 2025 available in all 550 Plus Supermarkets.
Interested: contact the Plus Retail Media team or us!
Play Video
Play Video
Example: Postcode lottery "Enjoy the good"
It is already the 4th year that the Postcode Lottery is launching the "Enjoy the Good" campaign in collaboration with Unilever and Albert Heijn. Participants of the Postcode Lottery receive a Gift Card worth €12.50. This allows you to choose from a selection of 850 products at Albert Heijn to prepare your own vegetarian meal.
Intersolve is responsible for the technology behind the promotion.
The design is slightly different than with regular Cashforward promotions. With this promotion, consumers must first activate the gift card online themselves. A check is made on the last 8 digits of the gift card received and the last 3 digits of the bank account from which the Postcode Lottery makes the debit every month. There is another age check and then the gift card is active for use as a means of payment at Albert Heijn for one month.
Intersolve is responsible for the technology behind the promotion.
The design is slightly different than with regular Cashforward promotions. With this promotion, consumers must first activate the gift card online themselves. A check is made on the last 8 digits of the gift card received and the last 3 digits of the bank account from which the Postcode Lottery makes the debit every month. There is another age check and then the gift card is active for use as a means of payment at Albert Heijn for one month.
Convenience first!
Consumers, especially young people, indicate that they are interested in trying products for a good discount or, of course, preferably for free. But they do want convenience and preferably everything digital. So no more scanning and submitting receipts and waiting for your money. Cashforward makes it possible!
You can build our solution into your own App or website or we will relieve you of your worries and develop a promotional page or chat flow for you. All you need is an email address or mobile number to send the unique digital gift card QR code to users.
We also offer a solution to immediately put the unique QR code in your Apple Wallet or Google Wallet. Try it yourself and click Add to Apple Wallet in the Coca-Cola app example. This offers additional options: we can send users a reminder if the code has not yet been redeemed or a reminder if users are near the supermarket in question. Obviously an option that the user determines himself.
You can build our solution into your own App or website or we will relieve you of your worries and develop a promotional page or chat flow for you. All you need is an email address or mobile number to send the unique digital gift card QR code to users.
We also offer a solution to immediately put the unique QR code in your Apple Wallet or Google Wallet. Try it yourself and click Add to Apple Wallet in the Coca-Cola app example. This offers additional options: we can send users a reminder if the code has not yet been redeemed or a reminder if users are near the supermarket in question. Obviously an option that the user determines himself.